The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Tuesday, January 16, 2007

This is guerrilla marketing...Axe knows it

This new campaign of Axe is absolutly cool...This is a real guerrilla marketing example!Agency: Lowe, Belgium
Creative Director: Véronique Hermans
Copywriter: Julie Bosteels
Art Director: Ad van Ongeval
Illustrator: Ad Van Ongeval
Account services: Manu Van Der Wielen

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Saturday, January 13, 2007

italian creativity at work...Moretti 0 and sky tg24

it feels that the first days of 2007 brings a lot of creativity..
2 videos from italy.. Not the best...but they start to do something better than the last years..


Art director: Sergio Spaccavento
Copywriter: Riccardo Catagnano
Director: Matteo Pellegrini



Agency: Armando Testa, Milan, Italy
Art director: Carlo de Amici
Copywriter: Marco Calaprice
Director, Film master: Michele Mortara

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