The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Saturday, March 31, 2007

Wonderbra gone mad...

For sure only some people are watched there where it is positionated.. but the reflect of the creativity for this ad.. has created a lot of publicity.. It's great no?



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AIDS is around us

the ex german champion of tennis Michael Stich has created from 1994 an organization to fight the AIDS. The new campaign is strong and hit...
Claim : the milk of the mom kill the child, everyday 1700 children died for the mom's milkClaim: "don't support a virus" "everyday 12000 people are infected"
Claim: "she is excatly the same of the mom. AIDS positive" "In Germany there are 600 infected children"

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Friday, March 30, 2007

The International Rescue Committee: it is not a game...


No words...

International Rescue Committee
The IRC has been aiding and rescuing from conflict areas for more than 70 years. Hel at www.theirc.org

Advertising Agency: DraftFCB, New York, USA
Creative Directors: Chris Becker, Rodd Chant, Richard Velloso
Art Director: Daniel Prado
Copywriter: Claudio Lima
Photographer: Keith Ross
Published: March 2007


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Thursday, March 29, 2007

third life..almost..

Hoping to dont finish a life like that..hoping there will be not the future..


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Sunday, March 25, 2007

Windows Vista doesn't work

Good stickering!! good guerrilla marketing.
Czech painter Jeremiah Palecek has created these Vista error message stickers ("Error: The Operation Completed Successfully") that are the right size to stick over the Vista screens in bus-shelter ads and the like. Link (via Wonderland)

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Friday, March 23, 2007

for someone the outdoor is indoor

I like when the ads help the society or try to do it.. Specially when they r creative.. and this is a lot

Credits:
Advert title(s): Indoor Advertising
Agency (Name, City, Country): Grey Worldwide (India) pvt. Ltd., New Delhi, India
Creative Director: Sandipan Bhattacharyya, Manoj Deb
Art Director: Manoj Deb
Copywriter: Aparaksha Mukherjee
Time of publication or release (Month, Year): December 2006
Rationale: This hoarding was put up to urge people to log on and donate money towards relief for homeless people.

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Alco can clean...in a roman Slang

Good and visible guerrilla marketing for alco.. specially for italians. The claim infact is Lavame and in spanish means Clean me...same means in Italy but in Roman Slang..

Wash me

Agency: Alma, Santiago, Chile
Creative Director: Joel Aranda
Art Director: Rafael Barrera
Copywriter: Andres Zaldua
Time of release: January 2007

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Tuesday, March 20, 2007

Polaroid tries to doesnt forget the analogic photo..trying to don't die..

In the digital era, some big brands are dying.... Polaroid is one of these..
At least, good ad from Polaroid
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Monday, March 19, 2007

A curriculum Vitae is not enough.. denholm knows it

good ads show that a curriculum is not ALL!!

Hobbies: Fashion.
Claim: Denholm. Because a CV only tells you so much.
We meet all our candidates, so we'll find you the right person, not just the right CV.
delhomassociates.com
Hobbies: Gardening.
Interests: Motivational speaking.

Agency: 1576, UK
Creative Director: Adrian Jeffery
Copywriter: Chris Muir
Art Director: Simon Phillips
Photographer: Robbie Smith

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Sunday, March 18, 2007

Now Apple has also an Ipub




Claim:

iPub. Music on the rocks
.

Agency name: Arms Advertising, New Delhi, India
Art Director: Nirmalya Chakraborty


Copywriter: Moeinuk Sengupta

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Thursday, March 15, 2007

ads around Scandinavia..

Hi guys...here some ads that i found around Scandinavia..enjoy them..
Copenhagen

Nissan Qashqai... Malmo (Sweden) I worked for Nissan Qashqai...shhh dont tell to anyone this..

Coca-cola and Ipod - Co-branding @ Tampere (Finland)
SDP (Finnish left party) @ Tampere (Finland)

SDP (Finnish left party) @ Helsinki (Finland)

Discovery channel - Copenhagen (Denmark)
Pepsi Max - Helsinki (Finland)

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Monday, March 12, 2007

viralavatar.com

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More politics on SL, the Italian foreign minister open an island for the culture

In the last period a lot of island were opened to some politics to claim theirself and the program. In primis the american John Kerry. But after the italian minister Di Pietro opened one week ago an island on SL and now the italian foreign minister has opened an island on SL creating an italian museum with in works of young italian designers...
here the press release of the italian minister: esteri.it (in italian)

Ok, the italian politics and the country too is going too slow but maybe we ll go faster in the synthetric worlds..


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Friday, March 09, 2007

Sony's Second Life


Sony and its Palystation 3 has a lot of problems..first of all about the sell of the console. Anyway, the japanese brand has created a synthetic world called Home for its users who wanna play on line. It is not only an intranet as Xbox live but a world close to SecondLife. In this world, the users ll buy all the virtual stuff to play on line. If PS3 will have success..Home will be a big "house" of business..

more info @ BBC News: "Sony unveils its new 3D universe"

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Saturday, March 03, 2007

Italians politicans few technology and english language. An happy island on Second Life

this a video where the minister Rutelli introduce the new portal of italian tourism Italia.it

It is more funny than serious..

The second video is about my funny ex-primeminister who simulate to FUCK a traffic warden.. amazing


In the third video there is a video of the minister Di Pietro, leader of Italia dei valori.
DiPietro is one of the few politicans with a blog and the only one with a vlog! This is one of the episodes.


But Di Pietro is also the only one in Italy and maybe in Europe or in the world who bought an island on Second Life. On his blog u can read the article (in italian).


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my trip in Scandinavia----random

hey finally some pics and video from my amazing trip around the wild Scandinavia.
this is my trip
these pics are during my trip with the huskies....amazing
and these are the photos of the ICEHOTEL...amazing too

In the ICECHURCH!
At the hallOne of the 300 suites
The first and original icebar!!

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Friday, March 02, 2007

no creativity...skating a car..

two new spot are around the net and on tv..
the first is about the new Nissan Qashqai

the second one it s about the new Urban SUV of Jeep...

Any different..

Poor..

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Quicksilver love Copenhagen and the guerrilla marketing

Before with this amazing video...


Sure it is a fake video but 28 million of people around the world trust that it s true.. Great Video guerrilla...
agency: saatchi&saatchi,Copenhagen

and than, with a street guerrilla like this..
Why without claim? It doesnt matter...great campaing!

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italia.it and its strange politicans

In these days something in my country is happened. The goverment for example is fallen and an important newspaper from the right party has thought to do this "fantastic" cover for the extraordinary event..

Only in Italy can happens!

Alway in my Bel paese it was announced the new logo of Italy for the tourism..
The logo was created to advertise Italy in the world. To do it the goverment has created an internet site italia.it paid 45 million euro!
Sure, with a logo so old without personality and all this money used in a wong way, actually, there are a lot of polemics.. specially in the blogosphere.
In the blogosphere are born a lot of sites to speak and tring to create another alternative site for the italian turism. An example of this is wiki.bzaar.net or progetto-david.com.

Another interesting site is pugia.com. Why? Because there is the perfect copy of Italia.it..Marco, an expert blogger and software developer has created the site in few hours without any money..So, why spend 45 million euro...?
The good claim for the italian tourism I think can be:
Italia, where all is possible!!

busy...but time from the ads world.

Hi guys. I know that it's a lot of time I dont write but I as so busy and specially ill. Yes, I have to add the pics and video of my amazing trip. But now, some ads...while I m busy , the world run..and in these days, there a lot new and interasting ads.
Let's go..
1) Aidsinfo.hu
Another good campaign about AIDS.
Credits:
Agency: Ogilvy & Mather Budapest
Art/Copy/Creative Director: Dalbir Singh
Photo: Rich Adkin

2)Samsung extra-power flash: Cityscape
At first glance there is nothing interesting about this picture. It looks like a boring cityscape. But then you notice the yellow glow coming from some of the windows. And you see the moon and the stars up in the right corner. This flash is so powerful..

Agency: Leo Burnett, Belgium
Via: advertisingforpeanuts

3) Adidas love competition

I don't like usually when a big brand want attack another brand.. but Adidas is starting to do this "dirty work" so good.

claim: heck the nw Reebok

claim: Isn't Puma Great?

claim: Nike has great ads. Adidas Love competition

School: Willem de Kooning Academy, The Netherlands
Art Director: Yona Hümmels
Copywriter: Stef Jongenelen
Instructor: Paul Hughes

4)Iphone oscar hello ad

During the last Oscar, it was presented the first video ad of Iphone



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