The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Friday, April 06, 2007

Blogosphere statisthics: first trimester 2007

From today there is the new study of Technorati about the blogosphere.
There are somethings really interesting

1) the blogosphere is composed around 70 million blogs..with an increase of 120.000 blogs each day..
2) The volume of post is increasing..
3) about the languages that the blog speak... Japanese is the first (37%) and English the second (36%)..surprise..at the third position there is China with 8% and at fourth Italy (double surprise) with 3%

4) Here you can watch the hourly posts for the first 4 languages.. It is really striking to see how many hours japanese use for their blogs.

Summary:
  • 70 million weblogs
  • About 120,000 new weblogs each day, or...
  • 1.4 new blogs every second
  • 3000-7000 new splogs (fake, or spam blogs) created every day
  • Peak of 11,000 splogs per day last December
  • 1.5 million posts per day, or...
  • 17 posts per second
  • Growing from 35 to 75 million blogs took 320 days
  • 22 blogs among the top 100 blogs among the top 100 sources linked to in Q4 2006 - up from 12 in the prior quarter
  • Japanese the #1 blogging language at 37%
  • English second at 33%
  • Chinese third at 8%
  • Italian fourth at 3%
  • Farsi a newcomer in the top 10 at 1%
  • English the most even in postings around-the-clock
  • Tracking 230 million posts with tags or categories
  • 35% of all February 2007 posts used tags
  • 2.5 million blogs posted at least one tagged post in February
full version here

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Saturday, January 13, 2007

italian creativity at work...Moretti 0 and sky tg24

it feels that the first days of 2007 brings a lot of creativity..
2 videos from italy.. Not the best...but they start to do something better than the last years..


Art director: Sergio Spaccavento
Copywriter: Riccardo Catagnano
Director: Matteo Pellegrini



Agency: Armando Testa, Milan, Italy
Art director: Carlo de Amici
Copywriter: Marco Calaprice
Director, Film master: Michele Mortara

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