Pics with my 5 GIRLFRIENDS from Rome 3

The stupid danish piccions...they aren't afraid of men and sometimes u should "crash" with them
Me, ghi and Fra
Outside the Guinness world record museum with the tallest man of world...2,70 m
Barbara, ghi and Fra

Pics with my 5 GIRLFRIENDS from Rome 2

This is Christianshavn, the quarter where is Christiania.

The little canal of Christianshavn with the boat

Marta...She is afraid of ducks

Ghi and the recycle machine's bottles

Pics with my 5 GIRLFRIENDS from Rome 1

Crazy holiday last week with the girls..

This is Christiania

Christiania Flag


The exit of Cristhiania...

and the Entrance..

theSafecity: a game on AIDS

Joe Condom is a detective and his mission is save the people of Safecity. Making pics. Because the people don't really know like defend about AIDS. The people who think that protect theirself to virus also with the birth control pill. Unfortunatly, many people think this and live in Italy. This info is result thnks a new videogame that fom july is on the net and it's already 1500 members. Two ad agencies- Xister e Art Attack - made it for Anlaids.

The palyer is Joe Condom, a detective who goes around the city making pics to the people that don't know the risks of AIDS.. U must find to have the score higher. It means that you know about AIDS.
Maybe one of the best Flash-game development in Italy.
U MUST GO TO SEE AND PLAY TO THESAVECITY

Joe Condom è un detective e la sua missione è salvare gli abitanti di Safecity. Scattando fotografie. Ai cittadini ignari, che non sanno come difendersi dall'Aids. Quelli convinti che per proteggersi dal virus basti una pillola anticoncezionale. Purtroppo sono tanti, e vivono nel nostro paese. Un dato emerso grazie ad un videogioco che da luglio è sulla rete e a cui hanno partecipato più di 1500 utenti. Lo hanno realizzato due agenzie pubblicitarie - Xister e Art Attack - per conto di Anlaids.
This is my score. No so bad..And yours?

technorati tags: aids, anaids, thesafecity, joe condom, game

Barça and Unicef: help the children

Barça is becoming mas que un club (more then a club)..and it is the true! With Ronaldinho and co., Barcelona is becoming a company that want have the best image helping poor children..
It is so cute...
But the Barcelona Nike T-shirts that the children make with less then 1$ for hour and the "galactic" salary...no, shut up! Why? Because Barça helping Unicef, help the children....

Agency: Contrapunto, Barcelona, Spain
Creative directors: Tomás Oliva, Manuel Padilla
Art director: David García
Copywriter: Aleix Bou i Emma Piquer
Photographer: Sergi Pons
Director: Gabe Ibáñez
Music: B.S.O. Dani Espinet i Toni Saigi (Chupi)

technorati tags: ronaldinho, unicef, barça, barcelona, children, ad, advertising

LEGO !!

LEGO re-thinks this famous photo to make an instant classic ad. from the work by Jung von Matt, Hamburg Germany.

technorati tags: lego, jung von matt, re-think

Numbers from italian netnavigators and abut Viralvideo

Finally, also in Italy the sharing video are becoming a common thing from the people. This is probably because we are the first country where the people stay more time on internet than the other european country. Ok we ll not be the best country for internet and its development...but we r tring to become it..
From Nielsen site:
Secondo Nielsen//NetRatings nel nostro paese ci sono più di 30 milioni di persone connesse alla rete da casa e/o ufficio. Di questi, più di 19 milioni (19,8, per la precisione) hanno navigato in Internet e/o utilizzato almeno una volta delle applicazioni Internet nel mese di settembre 2006.
Sebbene l’Italia non si collochi certo tra i paesi europei che hanno trainato la crescita di Internet nell’ultimo anno in termini di navigatori (+1% rispetto ad esempio al +21% della Spagna, +17% della Francia e ad un +7% di media europea), il nostro paese è sicuramente quello che si sviluppa più di tutti in termini di incremento di tempo speso online per singolo navigatore.
Per la prima volta gli italiani hanno sorpassato le 17 ore al mese spese sul web per un incremento totale di +32% rispetto al settembre 2005. Internet ha lanciato ufficialmente la sfida agli altri mezzi di comunicazione pubblicitaria, erodendone una parte importante di tempo.
L’evoluzione in termini di tempo speso in rete è legata in maniera diretta alla crescente
penetrazione nel nostro paese delle connessioni veloci, che sono arrivate a coprire il 70% dell’utenza da casa. Chi non dispone di connessioni veloci oramai è ai margini di questa rivoluzione, producendo consumi di pagine viste irrisorie rispetto agli utenti BroadBand. Il numero pagine visitate al mese da utenti con banda inferiore ai 128k è di 445 contro le 1.522 di chi utilizza una banda con velocità maggiore ai 512k (+242%).
La crescita del Video Sharing.
Le connessioni veloci influenzano però i consumi non solo in termini di tempo, ma anche di tipologia di contenuti, portando ad un incremento dell’utilizzo delle Internet application e spalancando le porte al video streaming.
Secondo Nielsen//NetRatings dimostrazione di tale fenomeno è il fatto che nei primi due posti della classifica dei brand Internet a più alto tasso di crescita annua nel mondo da gennaio a luglio 2006 vi siano YouTube e Metacafè che, incrementando rispettivamente il proprio traffico del 495% e del 302%, sono tra i siti di Video Sharing di maggior successo. L’Italia è uno dei paesi in cui si attesta la crescita maggiore anche grazie ad un player nazionale quale Libero che, con Libero Video & Fun, apre la classifica dei 3 top Video Sharing (Libero Video & Fun, YouTube, Google Video).
Interessante evidenziare il profilo demografico degli utenti di questa tipologia di servizi che si caratterizzano per essere giovani di sesso maschile (67%) nella fascia di età tra i 12 e 35 anni.

technorati tags: statistica, internet, italia, iab, nielsen, italy
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The numbers of podcasting

The podcasting is one of the most success on the net in the last years..Now we have the number of this success

Source: Pew Internet & American Life Project February-April survey of 4,001 adults (2,822 were internet users); August
2006 survey of 2,928 adults (1,990 were internet users and 972 were asked the podcast downloading question). Margin
of error is ±2% the total sample and ±2% for internet users in the Feb.-Apr. 2006 survey. Margin of error is ±2% for the
total sample and ±3.5% for the 972 internet users in the August 2006 survey.

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Lasse Gjertsen - Amateur...or can become a testimonial for a brand?

This video guys is crazy! I can't stop to watch it!
Probably he is a good drumer and pianist but sure a good video maker..
And if some brand take this idea to do a viral or a simple spot? Naturally in an amateur version...more real not..?
This is the crazy video

technorati tags: lasse gjertsen, amateur, drummer, pianist, video
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The best viral ad of the month:Smash my PS3

With only 500$ ( the price of a PS3) these guys made one of that good advertising that i never see. Infact, in a few days, This video is in top ten You Tube video..

Technorati Tags:smashmyps3, ps3, smash, viral, youtube
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new viral for Fiat Brasil

This new viral come from Brasil for new Fiat Idea adventure...
Ok funny idea, but I don't think that the clients will buy this car because when they were children, they had as a friend an iguana...o maybe no?


Developed by Brazil's Agencia Click

Technorati Tags:fiat, fiat idea adventure, iguana, viral, video
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September 12th...a non-game

Yesterday at the same lesson with the Designer Nicholas Francis of Serious Games Interactive, there was also the Researcher Gonzalo Frasca fromIT University. He showed us some games about war, starting from Risk till September 12th. And about this lAST I wanna speak.
This simple flash game start with these words:
This is not a game.
You can’t win
And you can’t lose.
This is a simulation.
It has no ending.
It has already begun
The rules are deadly simple.
You can shoot
Or not.
This is a simple model
You can use
To explore
Some aspects of
The war on terror.
You can "play" at newsgaming.com

You don't need more explaination..."play", if u want KILL!

technorati tags: september 12th, game, iraq, terrorist, civil

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Global Conflicts: Palestine - Finally a serious game on a conflict

Yesterday I was at the lesson of Game/design and research and the host of the week was Nicholas Francis of Serious Games Interactive. He told us about the game where the users aren't israelians or palestines but a journalist, sometimes embedded and sometime freelance. This game will be translate in 5 languages and in some countries will be introducts in the schools.
I think it's a very good work! Unfortunatly I didn't find a video on Youtube but, you can see a preview of their internet site http://www.seriousgames.dk/gc.html

IN ENG_ Global Conflict: Palestine centres on the activities of a young journalist. The player must navigate between different Palestinian and Israeli sources to get to the truth of a story. Game designers believe that gaming is one of the most effective ways of teaching people about complex situations - and yet keeping them engaging. They hope the game will not only reach mature players seeking intellectual stimulation, but also the school market.
from bbc.co.uk
IN ITA_ Sviluppato in Danimarca, Global Conflicts: Palestinesi propone di dare agli studenti delle scuole superiori, lontani anni luce dalla realtà mediorientale, l'opportunità di analizzare il conflitto fra israeliani e palestinesi da diversi punti di vista. Spiega da Copenaghen uno dei creatori del videogame, Simon Egenfeldt-Nielsen: "Si gioca nel ruolo di un giovane giornalista appena arrivato in Israele", spiegano gli ideatori, che invitano il 'reporter' a "completare l'incarico a ogni costo, interpellando fonti palestinesi e israeliane per completare il tuo articolo". All'inizio della partita il giocatore deve scegliere uno di sei scenari tratti da decine di anni di violenze fra israeliani e palestinesi: attacchi kamikaze, raid israeliani in Cisgiordania e a Gaza o episodi ad alta tensione ai checkpoint dell'esercito israeliano.
L'obiettività non è un obbligo per il reporter. Il giocatore può infatti scegliere se essere pro-israeliano, pro-palestinese o neutrale, mentre si fa strada nelle diverse scene in 3D e interagisce con i diversi personaggi virtuali, i quali hanno risposte programmate, che però fanno riferimento a situazioni reali. Le risposte variano a seconda delle domande del giornalista e di quale fazione il reporter appoggia. Un militante palestinese, per esempio, offrirà più informazioni a un giornalista schierato dalla sua parte che non a un reporter pro-israeliano.
da Repubblica.it

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D3 expo in CPH

Hi guys,
the last week-end i went to D3-expo, an exhibition about new consolles and new videogames. Too many people and few machines...but funny and specially interesting!This was the side of Xbox360..one of the best stand @d3expo
This is Wii, the new consolle of Nintendo...We saw in premiere this futuristic consolle where the players can play with 2 controllers for each..Interessing idea but i m not sure that this new Nintendo's product will have success..
At the stand of Microsoft there was the new OS Windows Vista. It looks like a Mac and the new Explorer looks like Mozzilla. So good color and new graphics but anything new...
The diamond of D3expo was the premiere of Playstation3..I wanted play but I musted wait like 1 /2 hours to play for only 5 minutes...See you in March PS3
At the last I wanna show you this monitor where it is possible put your Ipod directly inside it...And play music..or whacth Video..
What's else?

technorati tags: d3 xpo, videogames, wii, ps3, playstation 3, xbox 360, windows vista, copenhagen
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Italians do it better

These are some pics that me and ilic organized @ studenterhuset here in CPH. We organized for 100 people but 15 min before that the party started, out of the club there were like 250 people...We were so happy but sad for the other 150...
We hope to organized another one... see ya

What is SecondLife

This is a Homework that i did for my Academic English course here in Copenhagen

Second Life is the closest thing to a parallel universe existing on the Internet. It is a virtual, three-dimensional world where users create and dress up characters, buy property and interact with other players. Partly based in 3-D, the virtual world was made publicly available in 2003 by San Francisco-based Linden-lab. SL is a MMO (Massively Multiplayer Online Game), it means that SL is an internet computer game which is capable of supporting hundreds or thousands of players simultaneously, and is played on the internet.

The users in SL (Second Life) are called Residents tools to view and modify the SL world and participate in its virtual economy, which concurrently has begun to operate as a "real market" In October 18th 2006, the population of Second Life hit 1 million Residents. More interesting is that in the last 60 days there were 504.000 new subscribers. Residents in SL are rappresent like avatar. The means of avatar is A person may have multiple accounts, and thus be multiple Residents. SL is an Open-source technologies. This mean that all people can create or modify all that the users want: clothes, bodies, cars, houses, worlds!

Second Life has its own economy and the money in this worlds is Linden Dollars (L$). Residents receive an amount of L$ when they open a new account. There are so many kinds of jobs, infact the residents have a stipends.

There is also a version for the younger. It’s name is Teen Second Life. Teen Second Life was developed in early 2005 for people aged 13-17 so that they could play Second Life, without entering false-information to participate in the Adult Grid. The Teen SL has a zero-tolerance for mature content, including gambling and nudity. Teen Residents, infact, are unable to remove their underwear. It is so interesting! The avatars who rappresent the Residents that rappresent the users, are like a mirror…it is for this reason that in Teen SL the young people can’t be naked.

Many brands are worked inside SL. Some ex: Adidas, Reebok, BBC radio, Disney, IBM, Intel, MTV, Toyata. Some ex:

1) The agency Reteurs opened a virtual news bureau in October. Reuters plans to begin publishing text, photo and video news from the outside world for Second Life members and news of Second Life itself.

2) At the end of September, the advertising company Leo Burnett and Arc Worldwide launched a creative department in SL. Called Leo Ideas Hub, the department will bring together more than 1,600 creatives from the global network. Devised by Leo Burnett London, the project will be a centre where creatives can interact with colleagues from around the world.

3) In August 2006, the singer Suzanne Vega became the first major recording artist to perform live in SL avatar form. This forms part of a larger project sponsored by The Infinitive Mind, a public radio show that made the Infinitive Vision Media to create a permanent presence in Second Life.

The SL’s tools.

This is the screen of SL when an avatar is making an object.

The tools that the users can use are:

History: the action of users

Chat: to chat with his friends or with the people that meets around the worlds.

Friends: the list of his friends

Fly: to fly around the world and discover more quickly about it

Find: to find something

Minimap

Map

Inventory: the inventory of users

technorati tags: sl, secondlife, second life, what's, what is
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Gears of War- Viral and TV adv

Like Sony Bravia 1.0, this ad of the game "Gears of war" mix a video with many frames but a slow music. Result a "Third effect" who capture the attention and make the video better.
See it

Technorati Tags:videogame, war, gears, viral, tv
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Business with geyeser for Diet Coke, Mentos and Google

This video was born like an amatorial but now is becoming very famous on the net and Coke and Mentos decide to invest on 2 "scientist" that made this video.


English Version_The Fritz Grobe and Stephen Voltz “backyard scientists” schtick is part of their well-planned and precisely executed “Diet Cokes and Mentos” not quite spontaneously viral video money-making franchise. Google nevertheless positions the work of the not so mad scientists as such at the official Google blog in announcing the “release” of the team’s latest video, “The Domino Effect.” The “Diet Coke and Mentos” guys have apparently been so consumed by making even more “soda fly out of the bottle,” that they didn’t get the memo: Google is to be the proud owner of YouTube…
abstract from blogs.zdnet.com

Italian Version_ Google ha deciso di pagare due autori di un celebre corto che ha avuto una enorme popolarità in rete e li prenota per la loro prossima fatica. Una novità che dà il quadro del rilievo assunto dai contributi video degli utenti e dalla promozione dei contenuti più popolari. Questo è quanto sta accadendo a Fritz Grobe e Stephen Voltz, autori del cosiddetto Mentos Experiment, video che ha fatto il giro della rete grazie ad un sapiente uso delle celebri mentine immerse nelle più popolari bevande gassate per ottenere una vistosa reazione.I due pseudoscienziati, con la prima serie di "esperimenti", hanno guadagnato più di 35mila dollari, già divisi fifty-fifty con Revver. Dal 31 maggio, quando il video è stato pubblicato sulla piattaforma, è stato visto più di cinque milioni di volte. E società come Microsoft, Time Warner, General Electric e Universal Pictures avevano fiutato l'affare ed avevano acquistato il famigerato frame pubblicitario del video, prevedendo che il meccanismo virale, con i suoi rilanci e le condivisioni, potesse far considerare ben spesi i soldi investiti.
Ma è diventata Mentos l'esclusiva proprietaria degli spazi, ha lanciato il Mentos Geyser Video Contest
da punto-informatico.it

Technorati Tags:diet coke, mentos, google, domino effect
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Campioni del mondo!

I don't know if these adv are become famous in Italy but i saw just yesterday on internet and there are so funny. Good for "product en Italie". Unfortunatly they are adv of Nike..Suck!
The translation:
Cannavaro Goblet. The greedy cup that makes the world jealous.
Materazzi Cupboards. World leading solidity tested for headbutts.
Pasta Gattuso. N°1 in the world: it never overcook, not even in extra time.
Espresso Zambrotta. Worldwide backfour, good morning.
Pirlo Precision Tools. Worldwide leader in finishing touch under pressure.


Agency: Wieden+Kennedy, Amsterdam
Creative Directors: Mark Hunter, Alvaro Sotomayor
Art Director: Anders Stake
Copywriter: Carlo Cavallone
Accounts: Lorenza Montorfano, Jasmina Peri
Art Buyer: Andrew Koningen, Caroline Svensson
Project Manager: Katie Miller
Executive Creative Directors: Al Moseley, John Norman
Design Collective: Happycentro, Sintetik

from I believe in adv

Technorati Tags:world champion, nike advertising, cannavaro, materazzi, gattuso, pirlo
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