The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Friday, June 29, 2007

La linea is only one!

Maybe it's because I m coming back in Italy, or just because La linea is a part of advertising history and Osvaldo Cavandoli is the father of it ... but the new campaign of Mitsu permanent marker is too close to the old advertising of Lagostina.

Claim: The very strong line

Creative Director: Nicolas Stigset
Copywriter: Maxime Dusart

and now check the original!



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