The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Friday, August 31, 2007

Giants are back..

Ads that want to touch more the brand awarness and the support an idea of "cool" product more then explain the product and claim it to the real target, the children.. but Lego is a legend and they can do it.

Advertising Agency: e Y&R Chile
Creative Director: Carlos Trujillo
Art Director: JP Faúndez
Copywriter: Carlos Trujillo
Illustrator: Dennis Molina
Photographer: Jason Hochman
Other additional credits: Keke Reyes
Published: August 2007

via adsoftheworld


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