The 3 things you can't fake are: erections, competence and creativity Douglas Coupland - from Jpod

Monday, September 10, 2007

Nestle, good food, good life..good lie





After the problems of Mattel with their product made in China, Nestlè has thought to protect it self with this campaign.
The claim says:
Nothing is more valuable for a child.
Give a toy.
Nestle. Good Food, Good Life

It s pretty strange that the multinational with the most problems of coerency and human right in the world try to create a good image of it self using a disaster crisis of another multinational (Mattel)..

It s really unconcrete or better diabolic!

Strange because you can read just some example of Nestlè boycott..
http://www.babymilkaction.org/pages/boycott.htm
http://en.wikipedia.org/wiki/Nestl%C3%A9_boycott
http://www.geocities.com/Heartland/8148/nestle.html

This will be a real boomerang for Nestlè.. and I hope so!

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