Consumer generated media: analysis in Italy, UK and France

I found an interesting study today about the Consumer generated media (CGM) today on the blog of Lele Dainese.The study (in italian but you can understand almost every thing..) is developed to Factiva.
Here the most important points:

Trend analysis in Italy

Trend analysis in France

Trend analysis in Uk

Share of voice in Italy

Share of voice in France

Share of voice in UK

Well, interesting is of course the power of Myspace in UK and thatone of Skype in Italy and France..and of course the decline of Youtube. Interesting also the percentual of Secondlife. Usually people don't think that Sl can be a CGM..but it will be a CGM, and I am sure it will be in the next future the most common..in the world..

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